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	<title>Erika Themaras &#124; Graphic Designer &#38; Art Director</title>
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	<link>http://erikathemaras.com</link>
	<description>Erika Themaras &#124; Graphic Designer &#38; Art Director</description>
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		<title>Big Sexy Hair Special Edition</title>
		<link>http://erikathemaras.com/2013/05/16/bca/</link>
		<comments>http://erikathemaras.com/2013/05/16/bca/#comments</comments>
		<pubDate>Thu, 16 May 2013 18:39:01 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[package design]]></category>

		<guid isPermaLink="false">http://erikathemaras.com/?p=416</guid>
		<description><![CDATA[2013 Special Edition Breast Cancer Awareness cans for Sexy Hair. Big Sexy Hair morphs from red to pink for Breast Cancer Awareness month. Part of the proceeds from every can sold goes to Look Good Feel Better. Design &#38; Production]]></description>
				<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-420" alt="BCA" src="http://erikathemaras.com/wp-content/uploads/2013/05/BCA1.jpg" width="1000" height="1486" />2013 Special Edition Breast Cancer Awareness cans for Sexy Hair. Big Sexy Hair morphs from red to pink for Breast Cancer Awareness month. Part of the proceeds from every can sold goes to <a href="http://lookgoodfeelbetter.org/">Look Good Feel Better</a>. <em>Design &amp; Production</em></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Amoeba Music</title>
		<link>http://erikathemaras.com/2013/05/15/amoeba-music/</link>
		<comments>http://erikathemaras.com/2013/05/15/amoeba-music/#comments</comments>
		<pubDate>Wed, 15 May 2013 15:00:10 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Apparel]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[apparel]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[screen printing]]></category>
		<category><![CDATA[tshirt]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=166</guid>
		<description><![CDATA[&#160; Amoeba Music is the largest independent record store in the US. I had the opportunity to create a special edition Record Store Day tee for the Hollywood location in 2012. Art Direction &#38; Design &#160;]]></description>
				<content:encoded><![CDATA[<p><a href="http://erikathemaras.com/wp-content/uploads/2013/04/Amoeba11.jpg"><img class="size-full wp-image-301 alignleft" style="border: 0px; margin: 0px;" alt="Amoeba1" src="http://erikathemaras.com/wp-content/uploads/2013/04/Amoeba11.jpg" width="1000" height="746" /></a><a href="http://erikathemaras.com/wp-content/uploads/2013/04/Amoeba2-01-copy.jpg"><img class="size-full wp-image-304 alignleft" style="border: 0px; margin: 0px;" alt="Amoeba2" src="http://erikathemaras.com/wp-content/uploads/2013/04/Amoeba2-01-copy.jpg" width="1000" height="1000" /></a></p>
<p>&nbsp;</p>
<p>Amoeba Music is the largest independent record store in the US. I had the opportunity to create a special edition Record Store Day tee for the Hollywood location in 2012. <em>Art Direction &amp; Design</em></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Generika Press</title>
		<link>http://erikathemaras.com/2013/05/14/generika-press/</link>
		<comments>http://erikathemaras.com/2013/05/14/generika-press/#comments</comments>
		<pubDate>Tue, 14 May 2013 21:55:13 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Screen Printing]]></category>
		<category><![CDATA[apparel]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[screen printing]]></category>
		<category><![CDATA[typography]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=271</guid>
		<description><![CDATA[&#160; Generika Press was an expansion experiment into the world of screen printing. The above hang tags were attached to all of the goods Generika Press created. The hang tags were printed on a Vandercook letter press using Crane Lettra stock. Logotype &#38; Hang Tag]]></description>
				<content:encoded><![CDATA[<p><a href="http://69.195.124.107/~erikathe/wp-content/uploads/2013/05/GP1_main.jpg"><img class="alignleft size-full wp-image-273" alt="GP1_main" src="http://69.195.124.107/~erikathe/wp-content/uploads/2013/05/GP1_main.jpg" width="1000" height="1113" /></a></p>
<p>&nbsp;</p>
<p>Generika Press was an expansion experiment into the world of screen printing. The above hang tags were attached to all of the goods Generika Press created. The hang tags were printed on a Vandercook letter press using Crane Lettra stock. <em>Logotype &amp; Hang Tag</em></p>
<p><img class="alignleft size-full wp-image-359" alt="GP2" src="http://erikathemaras.com/wp-content/uploads/2013/05/GP2.jpg" width="1000" height="532" /></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Heather &amp; Jon</title>
		<link>http://erikathemaras.com/2013/05/14/heatherjon/</link>
		<comments>http://erikathemaras.com/2013/05/14/heatherjon/#comments</comments>
		<pubDate>Tue, 14 May 2013 19:54:05 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Print]]></category>
		<category><![CDATA[Screen Printing]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[invitation]]></category>
		<category><![CDATA[layout]]></category>
		<category><![CDATA[print]]></category>
		<category><![CDATA[stationary]]></category>
		<category><![CDATA[typography]]></category>
		<category><![CDATA[wedding]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=258</guid>
		<description><![CDATA[These wedding invitations were inspired by late summer. The client&#8217;s wish was to create a casual yet whimsical piece that would capture the spirit of their union. Design &#38; Printing]]></description>
				<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-354" alt="Wed2" src="http://erikathemaras.com/wp-content/uploads/2013/05/Wed2.jpg" width="1000" height="667" /></p>
<p>These wedding invitations were inspired by late summer. The client&#8217;s wish was to create a casual yet whimsical piece that would capture the spirit of their union. <em>Design &amp; Printing</em></p>
<p><em id="__mceDel"><a href="http://69.195.124.107/~erikathe/wp-content/uploads/2013/05/Wed1_1.jpg"><img class="alignleft size-full wp-image-265" alt="Wed1_1" src="http://69.195.124.107/~erikathe/wp-content/uploads/2013/05/Wed1_1.jpg" width="1000" height="1024" /></a></em></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Save Print!</title>
		<link>http://erikathemaras.com/2013/05/13/222/</link>
		<comments>http://erikathemaras.com/2013/05/13/222/#comments</comments>
		<pubDate>Tue, 14 May 2013 06:50:49 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Print]]></category>
		<category><![CDATA[Screen Printing]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[poster]]></category>
		<category><![CDATA[screen printing]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=222</guid>
		<description><![CDATA[Who says print is dead? This piece is a 30&#8243; x 20&#8243; four color silk screen on newsprint. Design &#38; Screen Printing]]></description>
				<content:encoded><![CDATA[<p><a href="http://69.195.124.107/~erikathe/wp-content/uploads/2013/05/GenerikaPress_AnalogTV-01.jpg"><img class="alignleft size-full wp-image-224" alt="GenerikaPress_AnalogTV-01" src="http://69.195.124.107/~erikathe/wp-content/uploads/2013/05/GenerikaPress_AnalogTV-01.jpg" width="1100" height="726" /></a>Who says print is dead? This piece is a 30&#8243; x 20&#8243; four color silk screen on newsprint. <em>Design &amp; Screen Printing</em></p>
]]></content:encoded>
			<wfw:commentRss>http://erikathemaras.com/2013/05/13/222/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Style Sexy Hair: Launch</title>
		<link>http://erikathemaras.com/2013/05/01/style-sexy-hair-package-design/</link>
		<comments>http://erikathemaras.com/2013/05/01/style-sexy-hair-package-design/#comments</comments>
		<pubDate>Thu, 02 May 2013 04:05:08 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[package design]]></category>
		<category><![CDATA[typography]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=174</guid>
		<description><![CDATA[Package Design: Style Sexy Hair is a unisex styling line that is all about the &#8216;edge.&#8217; The challenge of this project was working with multiple bottle, tube, and can vendors to create this seamless sleek matte look. Design &#38; Production &#160; &#160; Look Book: Along with the announcement of the new Style Sexy Hair line, Sexy Hair [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://erikathemaras.com/wp-content/uploads/2013/05/SH_Style2.jpg"><img class="alignleft size-full wp-image-298" alt="SH_Style" src="http://erikathemaras.com/wp-content/uploads/2013/05/SH_Style2.jpg" width="1000" height="1049" /></a>Package Design: Style Sexy Hair is a unisex styling line that is all about the &#8216;edge.&#8217; The challenge of this project was working with multiple bottle, tube, and can vendors to create this seamless sleek matte look. <em>Design &amp; Production</em></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><a href="http://erikathemaras.com/wp-content/uploads/2013/05/SS_RH.jpg"><img class="alignleft size-full wp-image-384" alt="SS_RH" src="http://erikathemaras.com/wp-content/uploads/2013/05/SS_RH.jpg" width="1000" height="647" /></a><img class="alignleft size-full wp-image-388" alt="SS_RH1" src="http://erikathemaras.com/wp-content/uploads/2013/05/SS_RH11.jpg" width="1000" height="648" /></p>
<p><a href="http://erikathemaras.com/wp-content/uploads/2013/05/SS_RH2.jpg"><img class="alignleft size-full wp-image-386" alt="SS_RH2" src="http://erikathemaras.com/wp-content/uploads/2013/05/SS_RH2.jpg" width="1000" height="647" /></a>Look Book: Along with the announcement of the new Style Sexy Hair line, Sexy Hair released a ten page look book. This provided a sneak peak into the upcoming launch with bold behind-the-scenes imagery and a tell of what&#8217;s to come. Select spreads are displayed above. <em>Art Direction &amp; Design</em></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Style Sexy Hair: Video</title>
		<link>http://erikathemaras.com/2013/04/30/style-sexy-hair-video/</link>
		<comments>http://erikathemaras.com/2013/04/30/style-sexy-hair-video/#comments</comments>
		<pubDate>Tue, 30 Apr 2013 21:06:33 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://erikathemaras.com/?p=433</guid>
		<description><![CDATA[&#160; &#160; &#160; The above videos are examples of short clips that will be loaded onto the Sexy Hair website to demonstrate how to achieve the new Style Sexy Hair looks that are launched along with the product line. Art Direction &#38; Editing]]></description>
				<content:encoded><![CDATA[<p>&nbsp;</p>
<p><iframe src="http://player.vimeo.com/video/66351284?title=0&amp;byline=0&amp;portrait=0&amp;color=00ffff" height="450" width="800" allowfullscreen="" frameborder="0"></iframe></p>
<p>&nbsp;</p>
<p><iframe src="http://player.vimeo.com/video/66364306?title=0&amp;byline=0&amp;portrait=0&amp;color=00ffff" height="450" width="800" allowfullscreen="" frameborder="0"></iframe></p>
<p>&nbsp;</p>
<p>The above videos are examples of short clips that will be loaded onto the Sexy Hair website to demonstrate how to achieve the new Style Sexy Hair looks that are launched along with the product line. <em>Art Direction &amp; Editing</em></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>It Factor</title>
		<link>http://erikathemaras.com/2013/04/28/itfactor/</link>
		<comments>http://erikathemaras.com/2013/04/28/itfactor/#comments</comments>
		<pubDate>Sun, 28 Apr 2013 11:41:34 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[package design]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=105</guid>
		<description><![CDATA[&#160; Work on itFactor Beauty includes package design, collateral, retouching, as well as print and web advertisements. Design &#160; &#160;]]></description>
				<content:encoded><![CDATA[<p><a href="http://erikathemaras.com/wp-content/uploads/2013/04/ItFactor1.jpg"><br />
</a><img class="alignleft size-full wp-image-378" alt="ItFactor" src="http://erikathemaras.com/wp-content/uploads/2013/04/ItFactor2.jpg" width="1000" height="1044" /></p>
<p>&nbsp;</p>
<p>Work on itFactor Beauty includes package design, collateral, retouching, as well as print and web advertisements. <em>Design</em></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><img class="alignleft size-full wp-image-376" alt="ItFactor_Poster" src="http://erikathemaras.com/wp-content/uploads/2013/04/ItFactor_Poster.jpg" width="1000" height="666" /><a href="http://erikathemaras.com/wp-content/uploads/2013/04/ItFactor_LauchPadAd1.jpg"><img class="alignleft size-full wp-image-381" alt="ItFactor_LauchPad_Nov11_v3" src="http://erikathemaras.com/wp-content/uploads/2013/04/ItFactor_LauchPadAd1.jpg" width="1000" height="1246" /></a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FluxForce Identity</title>
		<link>http://erikathemaras.com/2013/04/28/fluxforce/</link>
		<comments>http://erikathemaras.com/2013/04/28/fluxforce/#comments</comments>
		<pubDate>Sun, 28 Apr 2013 10:20:48 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[industrial]]></category>
		<category><![CDATA[logo]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=84</guid>
		<description><![CDATA[FluxForce is an industrial charger service company that required an identity that stands out among the competition. The aim of this mark was to bring strength and conviction to the name, customers, and industry. Art Direction &#38; Design]]></description>
				<content:encoded><![CDATA[<p><a href="http://erikathemaras.com/wp-content/uploads/2013/04/Logo1.jpg"><img class="alignleft size-full wp-image-319" alt="Logo" src="http://erikathemaras.com/wp-content/uploads/2013/04/Logo1.jpg" width="1000" height="500" /></a> <a href="http://erikathemaras.com/wp-content/uploads/2013/04/Website1.jpg"><img class="alignleft size-full wp-image-320" alt="Website" src="http://erikathemaras.com/wp-content/uploads/2013/04/Website1.jpg" width="1000" height="750" /><img class="alignleft size-full wp-image-318" alt="BC" src="http://erikathemaras.com/wp-content/uploads/2013/04/BC1.jpg" width="1000" height="376" /></a>FluxForce is an industrial charger service company that required an identity that stands out among the competition. The aim of this mark was to bring strength and conviction to the name, customers, and industry. <em>Art Direction &amp; Design</em></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sexy Hair Collateral</title>
		<link>http://erikathemaras.com/2013/04/28/sexy-hair-collateral/</link>
		<comments>http://erikathemaras.com/2013/04/28/sexy-hair-collateral/#comments</comments>
		<pubDate>Sun, 28 Apr 2013 07:27:19 +0000</pubDate>
		<dc:creator>generikart@gmail.com</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[collateral]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[layout]]></category>
		<category><![CDATA[typography]]></category>

		<guid isPermaLink="false">http://69.195.124.107/~erikathe/?p=69</guid>
		<description><![CDATA[Six times a year Sexy Hair releases a &#8216;Backstage&#8217; newsletter for their hair stylists and educators. It&#8217;s a piece that keeps them in the loop of the goings-on at Sexy Hair. The Backstage guide also provides notable mentions, as well as trends in the industry. These collateral pieces provide inspiration and information to reinforce brand [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://erikathemaras.com/wp-content/uploads/2013/04/SH_Backstage1.jpg"><img class="alignleft size-full wp-image-323" alt="SH_Backstage1" src="http://erikathemaras.com/wp-content/uploads/2013/04/SH_Backstage1.jpg" width="1000" height="1630" /></a></p>
<p>Six times a year Sexy Hair releases a &#8216;Backstage&#8217; newsletter for their hair stylists and educators. It&#8217;s a piece that keeps them in the loop of the goings-on at Sexy Hair. The Backstage guide also provides notable mentions, as well as trends in the industry. These collateral pieces provide inspiration and information to reinforce brand culture. <em>Art Direction &amp; Design</em><img alt="Backstage_SEPTOCT12_gif" src="http://erikathemaras.com/wp-content/uploads/2013/04/Backstage_SEPTOCT12_gif.gif" width="1000" height="750" /></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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